Dallas, Texas is a city of four million souls - three million of them born again. With his own "twenty-seven year-old, sexually active" soul up for grabs, Louis heads into the heart of God's country, "the diamond in the buckle of the bible belt," to see if a television journalist could be number three million and one. Here, Louis meets televangelists, Marcus and Joni Lamb, to appear on their live TV show, "Celebration". In Cleburne, Texas, Louis hooks-up with former Marine, Randy James, inventor of the "I'm Going to Heaven. Wanna Come Along?" bumper sticker. That night, Louis tours a Dallas "red light" district with The Family, a commune of hard-core Christians who sing on the street, hand-out pamphlets, and pray with strangers. On Sunday, Louis reunites with Marcus, Joni, and their enlightened secretary, Anne Lee, for a real religious revival, where one ecstatic convert exclaims, "I used to be homosexual, I used to smoke pot, I used to live at gay bars!" Can Louis be saved? Does he want to be?